Always there is a story that compels you and captivates you to know and want to know more. During a mini-break from it all; I have been indulging in reading again. The joy of having a hard book in my hand, having my favorite cup of tea and taking the time to engage in each and every word outlined for me to divulge myself and take part of the story being told.
Here I was on a Thursday morning, reading Miss Jessie’s – Creating a Successful Business from Scratch – Naturally by Miko Branch with her late sister Tiki Branch. Those who are familiar with Miko Branch, co-founder and CEO of Miss Jessie’s; would believe it’s all about the business with her sister, Tiki Branch. No that is not all true; however it is so much more.
It is about finding relatable instances in a story and being open to the story the author is conveying to the reader in mind. It also can be very therapeutic to the author, finally giving answers to the questions asked of throughout the years. This book is a beautiful family memoir and dedication to her sister, Tiki Branch.
Miss Jessie’s – Creating a Successful Business from Scratch – Naturally is such a wonderful opportunity for those who are searching for encouragement from a woman who is raising a child, a entrepreneur guidance tool, a how did you do that experiences and also sharing uncomfortable personal experiences with such thought; it is very hard to put this book down of the candid and delightful stories being told.
For myself, I found so many similarities – for I also grew up in New York City where the sisters also did – the borough of Queens; in the area called Hollis.
Miko’s childhood depiction of that time period in the 70’s and 80’s were made very vivid to me! I often found myself laughing out loud while reading in pure enjoyment.
Then you will find the humble and loving experiences with their inspirational grandmother, Miss Jessie making me also understand the importance of it all. Agreeing that those childhood times and experiences definitely shape your decisions in future.
Those decisions lead to the tenacity and drive of a mere idea for two sisters to establish a successful business in the hair care industry. The thing that I loved about this book; is the honesty.
Miko Branch writes about the good times and not so good times. Being vulnerable at times and then getting strength to overcome some pretty tough obstacles in the path to having a successful business. Even if you are not trying to start up a business, there are so many life lessons shared in the book it can encourage those to get pushing in everyday life.
“But here’s the thing about success – you can never assume it’s going to continue. An entrepreneur’s life is complex and full of moving parts that include bot the personal and the professional, especially when family is involved. Just when things seem to be going well; other pieces can fall out of sync. Working hard every day to expand the bottom line can lead to neglecting your happiness and a healthy life balance. It can lead to bad decision making. Ultimately it can be resolved….”
Miss Jessie’s – Creating a Successful Business from Scratch – Naturally is also a guide to become familiar with their products, various terminologies used and helpful key definitions in the business world.
If you looking for a great summer read to get back to taking up reading again, I recommend this book; it’s a page turner. You won’t be disappointed! Available at Barnes & Noble and Amazon.com.
Thank you Ms. Miko for sharing,
Miss Jessie’s – Creating a Successful Business from Scratch – Naturally is published by Amistad, an Imprint of Harper Collins Publishers. During the week of April 23, 2015, the book made number #10 under the U.S. Best Seller’s List under Non-Fiction.
Miss Jessie’s curly hair products are well-known throughout the hair care industry and are considered the leader in kinks, curly hair and waves. They have been featured in numerous popular publications including O, The Oprah Magazine, Allure, Essence, Lucky, Marie Claire, WWD and Elle, in addition to appearing on NBC’s The Today Show. www.missjessies.com
Photos and book excerpt by Miss Jessie’s, © 2013 Miss Jessie’s, LLC. All Right Reserved. Photo of book with tea cup; by Letia Mitchell LifeStyle and Design®